Miniservis

Miniservis 17x17: Small format, big possibilities

The 17x17cm mini-services have taken the café and bar industry by storm for one fundamental reason: they're exactly what the customer needs, no more, no less. With their 289cm² surface area, they represent the intelligent evolution of modern service, where efficiency and customer experience go hand in hand.

☕ The format that revolutionized bar service

The creation of the 17x17 format is the result of a thorough analysis of actual coffee shop behavior. While traditional 20x20 napkins or larger were excessive for a coffee and croissant, mini-serve napkins offer just the right surface area for this type of consumption. It's the perfect application of the "less is more" principle in the hospitality industry.

Why 17x17 is the perfect size:

• 289cm² optimized : Enough for coffee and pastries

• 28% Savings : Compared to 20x20 napkins

• Positive perception : The customer does not feel scarcity

• Square format : Versatility in presentation

• Easy handling : Ideal for quick service

This format has proven that giving the customer exactly what they need, without excess, is perceived positively when done with intelligence and style.

🎨 Decorations that create conversation

What truly distinguishes decorated mini-services is their ability to generate interaction. In a world where cafes compete to differentiate themselves, these small details create memorable moments.

Funny Phrases Collection : Mini-services with witty phrases transform a simple coffee into a moment of laughter. Messages like "Another Monday without winning the lottery" or "Coffee doesn't ask, coffee understands" have gone viral on social media, generating invaluable organic advertising.

Iconic Cities Series:

• Madrid : With traditional references that connect with locals and tourists
• Catalan Phrases : Perfect for establishments in Catalonia
• Eskerrik Asko : The Basque touch that marks identity
• Gracies/Mañobulario : Regional dialects that create closeness

Eco Phrases: It combines sustainability with conscious messages. Perfect for cafes that want to communicate values without preaching.

🏪 Strategic applications of mini-services

The 17x17 format has found perfect niches where traditional napkins are inadequate.

Specialty coffee shops: Where every detail counts, uniquely decorated mini-serves reinforce brand identity. A flat white served with a mini-serve that says "Life begins after coffee" creates a cohesive and memorable experience.

Modern tapas bars: Mini-services are perfect for the reinvented concept of tapas. They're big enough for pintxos and montaditos, without the waste of larger formats. The regional decorations connect with the origins of the tapas served.

Pastries and bakeries: The 17x17 format is ideal for accompanying baked goods. It doesn't compete visually with delicate creations and offers just the right amount of functionality. Colors like orange add a touch of joy without being intrusive.

Coffee Corners in Offices: Mini-services optimize consumption at corporate coffee machines. Easy to refill, hygienic dispensers, and with messages that brighten up employees' coffee breaks.

📦 Configurations tailored to every need

The variety in packaging of the 17x17 mini-services responds to different operational realities.

30 packs (3,000 units):

• Ideal for trying out new decorations
• Small or specialized cafes
• Frequent design rotation

60 packs (6,000 units):

• The market standard
• Perfect stock-rotation balance
• Most cafes and bars

140 packs (14,000 units):

• High volume, maximum savings
• Chains and franchises
• Consolidated designs

This flexibility allows for optimizing purchases based on actual consumption and storage capacity.

🎯 Silent marketing with miniservices

Decorated mini-services are an underutilized marketing tool. Each napkin is a touchpoint with the customer in a moment of relaxation and receptivity.

Establishments that have implemented mini-services with their own phrases report:

• Greater interaction on social networks
• Customers taking photos and sharing messages
• Conversations started by phrases
• Strengthening brand identity
• Differentiation without additional advertising costs

It's marketing that doesn't feel like marketing, the most effective in the age of authenticity.

❓ Frequently asked questions about miniservis 17x17

Are they too small for quality service? The 17x17 size is designed to meet the real needs of cafeteria service. They're not "small," they're "just right." Quality is perceived in the material, design, and consistency, not necessarily in the size.

How do I choose between tissue and sulfite? Tissue for premium experiences where touch matters. Sulfite for high-volume experiences where durability is a priority. Many establishments use tissue on tables and sulfite at the counter.

Do decorations make the product more expensive? The extra cost of the decorations is minimal compared to the added value. A mini-service that generates a smile or a photo on Instagram is worth much more than those extra cents.

Can I create custom designs? Contact Hostelking for custom orders. Many cafes have created their own phrases or designs that reinforce their unique identity.

How long do 100 packs (10,000 units) last?

• Small cafeteria (100 services/day): 3-3.5 months
• Medium cafeteria (200 services/day): 1.5-2 months
• Coffee bar (300 servings/day): 1-1.5 months

🚀 The future is mini (but stylish)

17x17 mini-services represent a larger trend toward smart optimization in the hospitality industry. It's not about giving less, but rather providing exactly what's needed with a touch of creativity that transforms what's functional into something memorable.

In a market where differentiation is increasingly difficult and margins are ever tighter, mini-services offer an elegant solution: reducing costs while improving the experience. It's the perfect definition of innovation in the hospitality industry.

Establishments that adopt decorated mini-services not only optimize resources, but also communicate modernity, environmental awareness, and attention to the details that truly matter. In the world of specialty coffee and modern hospitality, these details make the difference between being just another one or being memorable.

👉 Transform your coffee service with Hostelking's 17x17 mini-services —premium tissue, sulfite-resistant tissue, or sustainable Eco Nature tissue. With decorations that create smiles and conversations. Because the best moments come in mini format. Discover the entire collection now!